Welcome to the Alliance’s first update for 2023. Our strategy for the year is getting off the ground and we would like to bring to your attention opportunities for involvement.
National awareness campaign
In 2023 the Alliance’s main focus is working towards a National Heart Failure Awareness Campaign. We have already had success raising awareness of the recommendations in the Call to Action report, aspects of which were formally sponsored in the new NICE quality standard for heart failure in adults published in January.
To build on this success, we believe the best way to coordinate our stakeholder outreach is to have a clear ‘ask’ with our Parliamentary and stakeholder engagement activity.
The key components of a national campaign will be to target NHS practitioners as well as patients around the area of early diagnosis, the value of specialist heart failure teams and the importance of cardiac rehabilitation.
With ICS systems now operational and pressure on the NHS easing in some areas, the Alliance will engage Cardiovascular Leads in ICSs and Cardiac Networks to share best practice and educate on the Call to Action recommendations and report (with a view to influencing ICB strategies).
We will be undertaking activity in the coming months based around this best practice, using our expertise to help regions struggling where there is significant health inequality. This will be followed up with the offer of support such as business cases, potential sources of funding and budding opportunities.
Primary and Secondary Pharmacy education
Following discussions with our pharmacy members, the Alliance is embarking on a programme of education for relevant groups in this area. We are in the process of consulting different members on how best to proceed. Please get in touch if you would like to get involved.
Thank you for your ongoing interest and support for the Alliance.
Louise Clayton and Joel Rose, Alliance for Heart Failure Co-Chairs